Project:
Fuse TV rebrand.

The Ask:
Create an ownable, signature sound to accompany the Fuse logo on all IDs and promos and write original music for the various Ids and interstitials that were part of the rebrand.
Project:
A&E Ids and Production cards sound design and mnemonic.

The Ask:
Create a graphic driven soundscape that represents A&E’s lineup of character driven “real life” shows.

Solution:
We came back with the concept of using the actual voices from the shows as the sonic brand.
Project:
Sonic branding for the launch of Warner Bros Stage 13 platform.

The Ask:
Create a mnemonic that captures the irreverent and indie personality of the network with a hint of the classic film music
Project:
Create a sonic identity and audio toolkit for the launch of Disney Japans DLife Network.

The Ask:
DLife shows a bit of everything from the Disney family of networks. So the sonic branding toolkit had to run the gamut from drama to kids programming, all while maintaining a common melodic theme.
Project:
NBCUniversal - Universal Content Production production cards.

The Ask:
Create a mnemonic that feels modern and simple yet hints at Universal's past.

We created a minimalist theme that throws ever so subtle hints of the classic Universal Pictures themes. The goal was to bring the "class" of traditional orchestral instrumentation in a stripped down, more modern setting.
Project:
GetTV (a Sony Network) sonic branding.


The Ask:
GetTV offers an array of classic programming; shows from many eras across all genres. It was important that the station IDs tie everything together in a short amount of time - just 3 seconds! Musically, this one called for something catchy and melodic.
Project:
PopTV Network sonic branding.


The Ask:
Create a mnemonic that's more sound design than music. Hint at the literal sound of a "pop" in a clever way.
Project:
DisneyXD Network logo and IDs sonic branding.


The Ask:
Create a hero mnemonic for the network and compose original music for the IDs. Also, deliver an audio toolkit based around over 50 various visual elements.